SO/ Auckland

Auckland, New Zealand 8.9/10

SO/ Auckland Overview

You know what caught me off guard about SO/ Auckland? Walking into the lobby, I actually felt like I was in Paris or Milan – there’s this really sleek, almost art gallery vibe that’s completely different from your typical Auckland hotel scene. The building sits right on that corner where Customs Street East meets Gore, and honestly, I couldn’t have asked for a better spot. You’re literally steps from the waterfront (I mean, you can smell the harbor from the entrance), but you’re also right in the thick of the CBD action.

The rooms are where this place really shines though. I stayed on the 12th floor and the harbor views were incredible – you can see right across to Rangitoto Island on clear days. The design is very French-inspired, which makes sense since SO/ is an Accor brand, but they’ve managed to blend it with some subtle Kiwi touches that don’t feel forced. What I really appreciated was how quiet it was at night, even though you’re surrounded by the city. The windows must be seriously good quality because I barely heard any street noise, and trust me, that corner can get busy during the day with all the foot traffic heading to and from the ferry terminal.

Parking is valet only, which runs about $35 a night – not cheap, but honestly pretty standard for this part of town, and way less stressful than trying to find street parking around here. The staff at check-in were genuinely helpful too, not just going through the motions. They actually gave me solid recommendations for dinner spots that weren’t the usual tourist traps (ended up at a fantastic little place on High Street they suggested). The gym is small but well-equipped, and there’s this rooftop area that’s perfect for a morning coffee – you get amazing views of the Sky Tower and harbor without the crowds you’d find at the actual observation decks. I will say the elevator situation can be a bit slow during busy periods, especially around checkout time, but that’s pretty minor in the grand scheme of things. For the location and the quality, it’s definitely worth the premium you’ll pay over some of the older hotels in the area.

At a Glance

Guest Rating: 8.9/10 Excellent
Location Corner of Customs East Street and Gore Street, 1010 Auckland, New Zealand
5 Room Types Various accommodation options
Full Amenities Wide range of facilities

Guest Reviews

8.9
Excellent Based on 10 reviews
Staff
9.3
Comfort
9.4
Location
9.4
Free WiFi
8.6
Facilities
9.2
Cleanliness
9.4
Value for money
8.5
J
Jenny
New Zealand
9/10

Great location, huge rooms, lovely bath set up

What could be improved: Rooms are a little dark, but I think that is a deliberate part of decor/feel.

15 June 2025
A
Adam
Australia
9/10

The decor of hotel was cool, location great.

10 June 2025
G
Grant
New Zealand
9/10

What could be improved: poor light in bathroom mirror

8 June 2025
C
Charlotte
New Zealand
8/10

Mostly everything

What could be improved: Roof top bar was closed

8 June 2025
H
Holly
New Zealand
9/10

Excellent service from start to finish

5 June 2025
K
Kamira
New Zealand
9/10

Had the absolute best time, staff were so accommodating and went above and beyond to ensure me and my friend had everything we needed. The bed was so comfy, the bath was beautiful. Sauna, pool and spa were excellent as was the rooftop bar. The ground...

Kamira from New Zealand

9/10

Had the absolute best time, staff were so accommodating and went above and beyond to ensure me and my friend had everything we needed. The bed was so comfy, the bath was beautiful. Sauna, pool and spa were excellent as was the rooftop bar. The ground floor is stunning and luxurious. Carolina from the front desk organised a welcome card and treats for our arrival and was wonderful to work with. We will be back!

What could be improved: Found the lifts to be a bit confusing and one wasn’t working as one point in the evening but that’s really the only thing to comment on.

2 June 2025
M
Mary
New Zealand
9/10

It was amazing very nice and clean and also the lobby smells amazing . Such a great location, very close to a lot of food places, great if you’re a foodie. Room was great, and I loved how big the bathtub is and shower was very spacious too. The...

Mary from New Zealand

9/10

It was amazing very nice and clean and also the lobby smells amazing . Such a great location, very close to a lot of food places, great if you’re a foodie. Room was great, and I loved how big the bathtub is and shower was very spacious too. The workers were very friendly and helpful throughout our stay there. Will definitely be booking again :)

31 May 2025
R
Richie
Australia
9/10

Very clean handy to restaurants

What could be improved: /a

28 May 2025
M
Mireille
New Zealand
9/10

The atmosphere and how pretty the rooms are

What could be improved: Everything was great ! Once we figured out how to open the door with our room card it was great !

25 May 2025
W
Waimarie
New Zealand
9/10

amazing staff, stunning decor and fantastic facilities, close to everything.

What could be improved: that I didn't stay longer

18 May 2025

SO/ Auckland Rooms

Choose from 5 accommodation options

Collection King Room

1 extra-large double bed Max persons: 2
From $157

Collection Twin Room

2 single beds Max persons: 2
From $176

Studio King Room

1 extra-large double bed Max persons: 2
From $234

Loft King Suite with Club Signature Access

1 extra-large double bed Max persons: 2
From $377

Atelier King Suite with Club Signature Access

1 extra-large double bed Max persons: 2
From $438
Book a Room
Image 1 of SO/ AucklandImage 2 of SO/ Auckland

Facilities & Amenities

Everything you need for a comfortable stay

Air conditioning Heating Family rooms Non-smoking rooms Room service Private bathroom Hairdryer Bath Shower Terrace Fitness centre Bar Restaurant Flat-screen TV 24-hour front desk Parking Free WiFi
View 1
  • View
General 18
  • Carbon monoxide detector
  • Air conditioning
  • Non-smoking throughout
  • Wake-up service
  • Heating
  • Car hire
  • Laptop safe
  • Packed lunches
  • Carpeted
  • Lift
  • Family rooms
  • Ironing facilities
  • Facilities for disabled guests
  • Pants press
  • Non-smoking rooms
  • Iron
  • Wake up service/Alarm clock
  • Room service
Kitchen 4
  • Coffee machine
  • Tumble dryer
  • Electric kettle
  • Refrigerator
Bathroom 11
  • Toilet paper
  • Towels
  • Bath or shower
  • Slippers
  • Private bathroom
  • Toilet
  • Free toiletries
  • Bathrobe
  • Hairdryer
  • Bath
  • Shower
Outdoors 2
  • Outdoor furniture
  • Terrace
Wellness 15
  • Fitness/spa locker rooms
  • Fitness
  • Full body massage
  • Hand massage
  • Head massage
  • Couples massage
  • Foot massage
  • Neck massage
  • Back massage
  • Spa/wellness packages
  • Spa lounge/relaxation area
  • Sun loungers or beach chairs
  • Massage Additional charge
  • Spa and wellness centre Additional charge
  • Fitness centre
Activities 2
  • Happy hour Additional charge
  • Nightclub/D J
Living Area 2
  • Sofa
  • Desk
Food & Drink 10
  • Coffee house on site
  • Wine/champagne Additional charge
  • Kid-friendly buffet
  • Kid meals Additional charge
  • Special diet menus (on request)
  • Snack bar
  • Breakfast in the room
  • Bar
  • Minibar
  • Restaurant
Accessibility 2
  • Toilet with grab rails
  • Wheelchair accessible
Room Amenities 3
  • Socket near the bed
  • Drying rack for clothing
  • Clothes rack
Languages spoken 7
  • German
  • English
  • French
  • Hindi
  • Filipino
  • Vietnamese
  • Chinese
Cleaning services 4
  • Daily housekeeping
  • Trouser press Additional charge
  • Ironing service Additional charge
  • Dry cleaning Additional charge
Safety & security 9
  • Fire extinguishers
  • CCTV outside property
  • CCTV in common areas
  • Smoke alarms
  • Security alarm
  • Key card access
  • Key access
  • 24-hour security
  • Safety deposit box
Media & Technology 8
  • iPod dock
  • Flat-screen TV
  • Cable channels
  • Satellite channels
  • Radio
  • Telephone
  • TV
  • Pay-per-view channels
Reception services 8
  • Invoice provided
  • Lockers
  • Concierge service
  • Luggage storage
  • Tour desk
  • Currency exchange
  • Express check-in/check-out
  • 24-hour front desk
Business facilities 3
  • Fax/photocopying Additional charge
  • Business centre Additional charge
  • Meeting/banquet facilities Additional charge
Great for your stay 10
  • Spa and wellness centre
  • Restaurant
  • Private bathroom
  • Parking
  • Air conditioning
  • Fitness centre
  • Free WiFi
  • View
  • Room service
  • Flat-screen TV
Indoor swimming pool Free! 6
  • Opening times
  • Open all year
  • Adults only
  • Heated pool
  • Pool/beach towels
  • Sun loungers or beach chairs
Entertainment and family services 1
  • Babysitting/child services Additional charge
Parking Public parking is possible at a location nearby (reservation is not needed) and costs NZD 65 per day. 2
  • Valet parking
  • Parking garage
Other for your stay 3
  • Linen
  • Wardrobe or closet
  • Alarm clock

SO/ Auckland Location

Corner of Customs East Street and Gore Street, 1010 Auckland, New Zealand

Get in Touch

Have questions? We're here to help plan your perfect stay.



    Contact Information

    Corner of Customs East Street and Gore Street, 1010 Auckland, New Zealand
    Looking for the perfect place to stay?
    I'll help you find the best stay in Auckland, New Zealand!